Saturday, April 30, 2011
Window display can become one of the source of pollution with the used properties from old concept displays. However there are some fashion houses or stores that used recycled properties that is more friendly for our already-damaged-environment. The example of this kind of display can be found in the new store of Muse, a multi brand boutique, in Plaza Indonesia. The decorations of the display are made from pages of old magazines. Very clever and innovative.
Jade, a multi brands boutique, is providing contemporary fashion brands for Jakarta socialites and stylish people. Its new window display shows the mannequins wearing the latest spring/summer 2011 collection of Giambatista Valli. Giambatista Valli is favorite designers for young Parisian and Italian socialites and has dressed some Hollywood stars also. His collections is classic and feminine but so modern.
The Giorgio Armani boutique is re-opened in Plaza Indonesia, Jakarta by new distributor. The super minimalism concept of this brand is fully reflected in the display. There are no eccentric or heavy decoration in sight. Mannequins with no face details wearing the latest collections stand in classical pose of fashion models. Very simple but still look luxurious in a good way.
This summer Gucci decorates its boutique window display in the concept of a postcard. This postcard is sent by Aldo Gucci to his father, Guccio Gucci, the founder of this legendary Italian fashion house. I'm so sorry that I am unable to write down the handwriting message of this postcard.
Saturday, April 23, 2011
One new comer of Indonesia's fashion retail business is Karen Millen. This London brand focus on evening dresses and some cocktail and daywear outfits. The display is in minimalist design with black color and reflective metal. So sleek and glamour, match with the concept of this brand.
Love these two spring/summer 2011 accessories from Louis Vuitton. Instead of its infamous and much copied monogram motif, LV emphasis on creativity and conceptual design. The Cabas PM Escale tote of the Ailleurs collection has a beautiful watercolor drawing of beach scenery. And the Artifice sandal has giraffe leg as the heel instead of boring sharp-as-knife stilleto heel.
This summer Dior takes us into holiday in the sea. The iconic Lady Dior bag as well as the Cannage Tote and the Cannage Flap Shoulder Bag are placed on the wooden blocks. The blue background with the shadow of coconut tree leaves strengthen the feeling of an exotic beach.
Sunday, April 3, 2011
The sun shines so bright and we all are ready for summer vacation. If you want to have holiday in style, pick some easy breezy wrap dress from Diane von Furstenberg. Just look at this display of DvF at Plaza Senayan, where mannequins wear the latest collection of this brand.
Diane von Furstenberg boutique in Plaza Indonesia has moved into its new location last February. The space is larger and so does the window display area. As it is a New York-based brand, it shows the clothes in minimalist setting and commercial way. The mannequins wear this brand's signature wrap dress, updated in spring/summer 2011 colorful trend.